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LISA BOWMAN

OFFICIAL ADVISORY BOARD MEMBER

"I support Awareness Ties because it's important to have purpose in business and brands need to take a position on social issues."

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Lisa Bowman is the founder and Chief Mojo Officer (CMO) of Marketing Mojo, an agency that lives at the intersection of Purpose and Profit.

She most recently served as United Way Worldwide’s Chief Marketing Officer leading the organization’s global marketing team with the objective of highlighting the organization’s image and 130 -year history of galvanizing donors, advocates, volunteers and workplace partners to fight for the health, education, and financial stability of every person in every community. 

She joined United Way Worldwide from a 15- year career at UPS.  Lisa began her career with UPS in 2000 as Vice President of Market Development for UPS e-Ventures, the company’s dot-com incubator. In subsequent senior level marketing roles with the logistics company, she led several high-profile marketing initiatives designed to transform UPS from its historical position as a business -to -business entity into a business-to- business- to -consumer entity. 

Following UPS’ 2001 acquisition of the former Mail Boxes, Etc. network of nearly 4,000 franchised locations, Lisa led the integration and re-branding to The UPS Store™.  In 2009, she developed and launched UPS Direct-to Door, a co-op media product intended to compete with direct mail. She then took as role in The UPS Foundation, where as part of her $80 million social investment portfolio she also oversaw the transportation company’s United Way campaign.

Lisa was Target Marketing Magazine’s “Marketer of the Year” (December 2019) and was also recognized by the American Marketing Association as the 2017 Non-Profit Marketer of the Year. Her work has received numerous awards inclusive of the Harvey Communications Awards, multiple Gold Stevie® Awards, multiple PRNews Awards, and multiple Gold MarComm awards. The PSA campaign she launched on behalf of United Way in her inaugural year was recognized as PSA of the Year by PRNews. Under her leadership, United Way’s research team also received a DigitalEdge 50 Award for PerformanceLink; the organization’s first Business Intelligence tool.

Lisa holds a B.A. in Marketing from Columbia and has completed executive education at Emory University’s Goizueta School of Business.

Lisa also holds a seat on the National Board of the American Marketing Association.
​
Contact Lisa: lisa@markeing-mojo.biz 
Connect via LinkedIn: www.linkedin.com/in/lisalynnprofile/
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​PRIVACY POLICY
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Awareness Ties™ is the ‘Official Symbol of Support for Causes’. ​As a media company, our mission is to create and sustain positive social change with content that educates and empowers. Through our AwareNow Magazine, Podcast, Productions & Campaigns, we raise awareness for causes one story at a time. 
  • Causes
    • Addiction
    • Alzheimer's Disease
    • Animal Rights
    • Bullying
    • Breast Cancer
    • Cancer
    • Disability
    • Domestic Violence
    • Down Syndrome
    • Environment
    • Gender Equality
    • Gun Violence
    • Health & Wellness
    • Heart Disease
    • Homelessness
    • Human
    • Human Trafficking >
      • Unseen
    • Hunger
    • Invisible Disabilities
    • LGBTQ+
    • Mental Health
    • Multiple Sclerosis
    • Music & Arts
    • Suicide
    • Unity
    • Veterans
  • Campaigns
    • Shine On
    • Still Here
    • The Wake Up Call
    • I Am A Million Voices
    • No More Running
    • Selfie To Support >
      • SS Gallery
  • Magazine
    • The Breath Edition
    • The Adaptive Edition
    • The Mindful Edition
    • The Hope Edition
    • The Dreams Edition
    • The Waves Edition
    • The Love Edition
    • The Mental Edition
    • The Earth Edition
    • The Rise Edition
    • The Light Edition
    • The Clean Edition
    • The Rights Edition
    • The Origin Edition
    • The Vision Edition
    • The Kind Edition
    • The Source Edition
    • The Outside Edition
    • The United Edition
    • The Mayday Edition
    • The World Edition
    • The Inclusion Edition
    • The Heart Edition
    • The Human Edition
    • The Hindsight Edition
    • The Thanks Edition
    • The Stand Up Edition
    • The Life Edition
    • Purchase Prints
  • Podcast
  • TV
  • Streams
    • Health Streams
  • People
    • The Nation
    • The Ambassadors >
      • Mehr Mursal Amiri
      • Tal Anderson
      • AJ Andrews
      • Ariya
      • Nicolas Bazan >
        • Being Bazan
      • Thavius Beck
      • Caly Bevier
      • Murshidul Alam Bhuiyan
      • Elizabeth Blake-Thomas
      • Isabella Blake-Thomas
      • Gabrielle Bourne
      • Tri Bourne
      • Coco de Bruycker
      • Arielle Caputo
      • Desmond Clark
      • Mary David
      • Santia Deck
      • Mike Diamond
      • Jessica Frew
      • Sage Gallon
      • Luke Gialanella
      • Lex Gillette
      • Emilie Goldblum
      • Zeeshan Khan
      • Aalia Lanius
      • Legend
      • Fouzia Madhouni
      • Jenny & Kristen Martin >
        • Dear Dr. Jenny
      • Kerry Martin
      • Allié McGuire
      • Sonja Montiel
      • Wendy Morgan
      • Adam Morse
      • Steven Nisbet
      • Eunice Nuna
      • Chief Ogimaa
      • Austin Perine
      • Sir Bruno Serato
      • Sol Rising
      • Paul Rogers
      • Elle Seline
      • Madeline Stuart
      • Dela Taghipour
      • Hallie Twomey
      • Jordan VanHemert
      • Brianni Walker
      • Matthew Walzer >
        • Ask Matthew
      • Laura 'Aura' Westcott
      • Laura Zabo
    • The Columnists >
      • Natalie Asatryan
      • Christina Bain
      • Nick Bottini
      • Providence Bowman
      • Todd Brown
      • Lori Butierries
      • Olivia Cade
      • Joel Cartner
      • Keely Cat-Wells
      • Theresa Cheung
      • Meagan Copelin
      • Lorraine D'Alessio
      • AJ Dahiya
      • Mike Diamond
      • Eddie Donaldson
      • Luke Gialanella
      • Lex Gillette
      • Craig Graham
      • Tanith Harding
      • Burt Kempner
      • Jonathan Kohanski
      • Anna Lindwasser
      • Jesse Lipscombe
      • Kelly Lovell
      • John & Ana Mann
      • Jenny Martin
      • Thi Nguyen
      • Chief Ogimaa
      • Robert Pace
      • Paul Rogers
      • Laura Sharpe
      • Stephanie
      • Ned Stranger
      • Alexander Taylor
      • Gustavo Vera
      • Jacqueline Way
    • The Leadership >
      • Allié McGuire
      • Jack McGuire
      • Eddie Donaldson
    • The Advisors >
      • Lisa Bowman
      • Joel Cartner
      • Eddie Donaldson
      • Marco Gomez
      • Maxim Jago
      • Gerard Jenkins
      • Kerry M. Martin
      • Mick McKeown
      • Thi Nguyen
      • Kent Speakman
      • Audrey Vandenbroeck
    • The Founders >
      • Jack McGuire
      • Allié McGuire
    • The Supporters
  • About
    • Subscribe
    • Donate
    • Merchandise
    • Partnership & Support >
      • Official Publication Partner
      • Official Edition Partner
      • Official Edition Supporter
    • Social Impact Report
    • Press
    • Contact